BW Photo. Ice Cream Parlor in Guerneville. Many people sitting and standing. 5 penants hanging on right side. Right to left: 1st: Guerneville Wood Park. 2nd unreadable. 3rd: Murphy’s Ranch. 4th:Neely’s Park. 5th: Rionids. Printed on front: “Belden & Upp Drug Co’s Ice Cream Parlor Guerneville, Cal Largest on Russian River.” Photo By Belden Upp Drug Co Foto Department.